If You Process at the Speed of Light...Read on

TL;DR If you don't place an obstacle between you and the book, you may skip steps.

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One of the hazards/benefits of my job is that to be able to co-write effectively I have to learn the author’s system. And since I do nothing half way, I end up internalizing it and by the end of the book, I will know it cold.

For example, my last book was a 420-page field guide on selling home services. (So, if you know a tech that needs tips on how to sell services effectively, hmu.) But, I digress.

It’s important that I experience the process of learning the system so that I can effectively advocate for the readers who will come after me, and help the author determine what and how much information is included, how it is sequenced, etc.

I am telling you this because if you are an expert who processes at the speed of light, I urge you to hire someone like me—or phone a friend—to act as a proxy reader. You need to try to teach it to someone who is not the real reader first so you can see where you were unconsciously skipping steps.

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